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Truly International
Qualitative Marketing Research

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Elizabeth knows both sides of the coin - the needs and expectations of the client, as well as the European marketing research market.

Born in Canada and educated in the United States, Elizabeth Lamberts has been living and conducting marketing research in Europe for ten years, and has been working in marketing research for 15 years.

Before switching to the provider side, she worked on the client side for Lexmark, Apple and Intel; designing, executing and managing pan-European and worldwide qualitative and quantitative research projects.

Fully fluent in German and French, she ensures that quality standards are met and that linguistic and cultural misunderstandings are avoided.

Elizabeth regularly moderates in English, German and French.

Elizabeth Lamberts

since 2002 Lamberts Consulting Managing Director
Elizabeth regularly designs and conducts qualitative fieldwork in English, German and French for marketing research companies and corporate clients
1997 - 2001 Intel Marketing Research Manager, Marketing Programs Manager
Area of focus: Market segmentation & advertising research, development of business- to-business marketing programs
Munich, Germany
1997 Apple Computer Marketing Research Manager
Area of focus: Advertising research
California, USA
1995 - 1996 Lexmark Marketing Research Manager
Area of focus: Japanese market
Kentucky, USA
1994 - 1995 MBA Program in International Marketing Research at the Université de Liège
Liège, Belgium
1994 Graduated from Salem College with Bachelor of Arts in International Management
North Carolina, USA
1987 - 1988 French Language High School
Montréal, Canada
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